Current Pro Bono Projects

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Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

SCMC comprises 11 museums across the Bay Area, including The Exploratorium, the California Academy of Sciences, and the Bay Area Discovery Museum. The museums all create accessible and high-quality hands-on learning experiences for youth, receiving between 100,000-500,000 visits annually. The COVID-19 pandemic has had a major disruptive effect on all museums, and SCMC is interested in exploring how they could address some of their challenges collectively. SCMC would like help with exploring joint alternative membership models and reciprocity arrangements that might be more suitable for their environment and growth plans for the coming years. (Membership Strategy)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

Court Appointed Special Advocates (CASA) of San Mateo County ensures abused and neglected children under the protection of the court have a consistent, caring adult who speaks on their behalf. CASA recruits, trains and supports volunteers who provide one-on-one mentorship and advocacy for young people in the foster care and juvenile justice systems. 49% of the children served are Hispanic, 8% are African American and 40% are male, yet the make-up of the volunteers and Board do not align with the population served. This diversity gap impacts their ability to serve their mission, as children of trauma need support from culturally responsive services. CASA is looking for help to develop a marketing and outreach strategy to improve volunteer and board diversity that will ultimately improve training, advocacy, policy-making and programming. (Marketing Strategy)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

Centro Community Partners provides underserved, low-to-moderate income people with entrepreneurship education, financial literacy, one-on-one business advising, mentorship, and access to capital. The 4,400+ entrepreneurs it serves (75% women; 30% African American; 30% Latino; 90% low-income) need Centro’s services to improve their ability to access microloans and business resources. It offers a mobile app, Centro App, that walks entrepreneurs through the process of creating their business plans and connects them with microlenders and business resources for their small businesses. Centro is seeking help with a business plan to monetize its Centro App, including a go-to-market approach, to increase its earned revenue streams. (Business Planning)

Sprint Project
Kick-off: Oct. 6th from 8:00-9:30am

Final: Nov. 3rd from 8:00-9:30am

CHAC improves lives and strengthens communities through access to comprehensive and culturally responsive mental health services in Santa Clara County. Last year, it provided one-on-one counseling to 3,000 students in 35 schools, offered social-emotional learning programs to 1,200 grade-school students, counseled 698 children/youth, families, and adults in the CHAC in-house clinic, and served more than 10,000 families through its Family Resource Center. CHAC has not relied on funding from large donors in the past, but needs to expand its revenue sources now as demand for its services are rising. CHAC would like help developing a case statement and messaging that expresses its societal impact while also providing a clear ROI for benefactors, foundations and individual funders (financial/societal impact of preventing a suicide, improving graduation rates, reducing drug addiction, etc.) (Messaging)

Sprint Project
Kick-off: Oct. 7th from 3:30-5:00pm

Final: Nov. 4th from 3:30-5:00pm

The Children’s Creativity Museum (CCM) nurtures creativity and collaboration by engaging children ages 2-12 and their families in educational experiences that build creative confidence. CCM has already been moving away from hands-on only programming for children to online access and parent/teacher creativity programming, but Covid-19 is accelerating the need for it to expand quickly with more online offerings and increased adult (parent, teacher, etc.) programming. “Children” and “Museum” in the name of the organization is not an ideal fit for the strategic direction it is heading, while “Creativity” offers a range of opportunities across various market segments. CCM seeks a recommendation on the benefits and disadvantages of altering its name, including how this might help it serve new segments. (Branding)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

The City of San José aims to make San José the most innovative city in America, with the department of information technology specifically having the mission of executing, securing, and sustaining civic solutions that allow San José to thrive. The coming years for the City are shaped by themes of pandemic response and recovery, community equity, and the needs of a community in an economic downturn. Using innovation and technology to address those critical challenges is a core need for San José. It would like help with designing a digital strategy framework that will enable clear decisions and repeatable processes across the City departments, including an assessment of the City’s current digital services and a recommendation on how to prioritize areas for digital transformation. (Digital Services Strategy)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

City Year supports equity in education by enlisting AmeriCorp members to serve for one year in under-resourced schools. It partners with eleven schools in the Alum Rock Union School District and two schools in the East Side Union High School District, supporting approximately 1,000 students of LatinX and Asian/Pacific Islander background during the day and 1,200 in after-school programs. Since COVID-19, it has pivoted from in-person to virtual services, continuing to provide significant, validated results. City Year wants to ensure its stakeholders and partners are aware of how their work has changed and see the unique potential of their innovative model for supporting these underserved schools. It would like assistance with crafting a communications strategy that highlights the imperative for support, adapting its targeting, positioning, and messaging for Silicon Valley audiences. (Communications Strategy)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

CityTeam provides core food, shelter, and residential recovery programs for homeless individuals and families with the goal of enabling lasting solutions. Its new strategic plan includes a focus on creating a path to economic self-sufficiency for the people it serves. Specifically, it would like help with developing a go-to-market plan to launch and scale a new social enterprise that acts as a staffing agency, enabling CityTeam to offer vocational training and certification for its clients, hire them to provide income and real job experience, and support their career transition into another established Bay Area employer. (Business Planning)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

In 2020, the Computer History Museum (CHM) defined a new mission and vision: to decode technology – its computing past, digital present and future impact on humanity – to shape a better future. It is embarking on a major transformation to evolve its business model to inspire and empower millions of people around the world as digital citizens to shape and use technology to benefit humanity. The pandemic has highlighted the need for CHM to accelerate shifting its business model and its digital transformation. During the next two years, CHM will focus on two initiatives—Decoding AI and Decoding Innovation. CHM would like assistance with its business model migration, assessing options, prioritizing programming, creating a balanced scorecard, and recommending how to test, iterate and refine its business model experiments along the way. (Strategic Planning)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

Fair Trade USA protects workers, farmers, and fishermen (producers) in 45+ countries around the world through certification, auditing, and compliance with standards which grant access to safe environments, additional capital and resources, and education. Since 1998, producers have earned a total financial benefit of $740 million through sales of Fair Trade Certified products, including over $465 million in Community Development Funds and $260 million as a result of the Fair Trade Minimum Price. Since 2010, over 40 brands and 70 factories in 12 countries have participated in Fair Trade USA’s Apparel and Home Goods (Factory) program. The program has grown over time to cover furniture, decorative accessories, rugs and linens. To help the Factory Program expand further, Fair Trade USA is seeking assistance in developing a market assessment to identify and prioritize additional target segments in new manufacturing sectors. (Market Assessment)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

The New Leaders Council (NLC) equips leaders with the skills to run for office, manage campaigns, create start-ups and develop networks of thought leaders through its signature six-month training program, the NLC Institute. Over 60% of its participants are people of color and over 60% are women. While growth and expansion had been its focus over the past 15 years, it is now at a scale where sustaining engagement and support among its alumni network of 9,000 leaders is critical for its ongoing business model. NLC would like help with developing a business plan focused on sustainable alumni engagement that can be monetized as well as reinforce the strength of its network. (Business Planning)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

NEWS is a pivotal and trusted provider of essential social services that primarily serves low income mothers and children who are survivors of domestic violence and sexual abuse in Napa County. Most are primary Spanish speakers and have become homeless or are at risk of being homeless. The organization has grown dramatically in the last decade due to an increase in demand, and have capably increased its reach, available services, and organization size. However, demand continues to increase, especially during COVID-19. NEWS seeks help with developing a three-to-five year strategic plan that will frame some goals regarding diversifying funding, leveraging community resources, identifying programmatic areas of growth, and measuring progress, all to support its ability to meet the growing demand. (Strategic Planning)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

Project Invent empowers high school students with the 21st-century skills to succeed individually and impact globally, through invention. It trains and supports educators to run programs where students identify a real problem in their community and invent a human-centered, technology solution. Founded by a Forbes 30 under 30 entrepreneur in Education, Project Invent has served to date 500 students and 1,000+ teachers using curriculum. Given COVID-19, it needs to develop a virtual platform to match-make local partners who have real world problems to share with students in virtual classrooms who can creatively solve them. Project Invent is requesting help with a market assessment on local partners and an impact assessment on teachers to better understand the marketplace, which will inform the development of a platform that can be accessed by a wide national audience. (Market and Impact Assessment)

Sprint Project
Kick-off: Oct. 7th from 8:00-9:30am

Final: Nov. 5th from 8:00-9:30am

Root Division empowers artists, promotes community service, inspires youth, and enriches the Bay Area through engagement in the visual arts. Its unique visual arts ecosystem constructively addresses the challenges facing Bay Area emerging artists: need for space, opportunities, and income. Since 2004, it has provided 210 artists with studios, empowered/ trained 400 artists to teach, provided 6,400+ hours of free art classes for neighborhood youth, hosted onsite art classes for 3,200 adults, exhibited 3,300 artists and developed partnerships with 180 local businesses. Root Division believes it is critical that its upcoming strategic planning work focuses on impact, access and equity. It would like help developing a framework for a board assessment that reviews the board’s strengths, areas for opportunity, and goals for improvement as it relates to diversity, equity, and inclusion and strategic planning. (Board Development)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

The San Francisco Conservation Corps (SFCC) is an essential services provider that offers young adults living in extreme poverty with work readiness skills by providing them an opportunity to develop themselves, their academic abilities, and marketable job skills while addressing community needs through service work. Since 1983, over 5,500 young people have taken the challenge to become Corpsmembers, working 6.4 million hours on hundreds of landscaping, conservation, recycling and playground renovation projects. Despite COVID-19, they are able to continue to operate in a modified program structure and have been able to help Corpsmembers find jobs. SFCC is looking for support in creating a marketing and branding strategy to increase donor awareness/diversification, client diversification (away from government agencies that have long reimbursement schedules), and Corpsmember recruitment. (Marketing Strategy)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

SCRAP inspires creativity and environmental stewardship in children and adults by promoting the creative reuse of materials that traditionally have been discarded as waste, with a focus on providing resources and programs to historically under-served communities. Nearly 50,000 students are beneficiaries of SCRAP’s services, mostly residing in the Bayview neighborhood where 92% of the residents are people of color. Despite COVID-19, the organization has been resilient, but the circumstances have highlighted how the lack of a strategic plan is hindering their decision-making. SCRAP would like help with developing their first strategic plan, integrating their long-standing programs serving students, teachers and artists into a holistic strategy with measurable impact. (Strategic Planning)

Deep Dive Project
3-4 months long

Kick-off to be scheduled early October

StarVista delivers counseling, skill development services and crisis intervention to children, youth, adults, and families throughout San Mateo County, serving over 44,000 people per year. From substance abuse and thoughts of suicide to domestic violence, trauma and homelessness, it helps people persevere and transform some of life’s toughest situations into personal victories. StarVista is on the forefront many issues that have received new visibility in 2020. Its former five-year strategic plan will be expiring in 2021, and it seeks to improve how it addresses diversity, equity, and inclusion. StarVista would like help updating its strategic plan to incorporate a comprehensive action plan for diversity, equity and inclusion that invigorates its commitment to racial justice and addresses the continuing needs of the populations it serves. (Strategic Planning)

Sprint Project
Kick-off: Oct. 5th from 11:30am-1:00pm

Final: Nov. 2nd from 11:30am-1:00pm

WeCOACH is the premier membership organization dedicated to the recruitment, advancement, and retention of women coaches of all sports and all levels through training programs, inspirational resources, and networking opportunities. With over 2000+ diverse members from the NCAA Division I to high school coaches, it has been historically growing in double-digits until COVID-19 hit. The uncertain new landscape of athletics has engendered the loss of major sponsors such as the NCAA and the loss of conference revenue. While it has been able to secure some new funding from the Marine Corp, WeCOACH is seeking help with identifying alternative revenue streams, such as a new membership model, ways to monetize virtual programming, and new sponsorship opportunities. (Alternative Revenue Streams)

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